Posts in Category: Work
Tools I use (and love)
There are a few online tools/apps that I have come to adore and use every single day. This is my top three that I use both at work and at home:
1. Pocket. Browser plugin that lets you tag links online with just one click. To collect, read and sort articles any way you see fit. Connects with your Google account and can be used with web interface, plugin or app.
2. Feedly. Blogs aren’t dead quite yet. Collect, sort, read your best kept rss feeds here.
3. Timehop. An app-based time capsule that connects to your social accounts and summarizes what you posted on the same date, way back. I was late with this because I’m way too nostalgic as it is, but hey – if you’ve been online the past ten years this is pretty funny. I almost wish that I kept my anonymous Twitter account (deleted and ungooglable, just a well-hidden xml-file and comedy goldmine, I pressume).
Launching a responsive web
We all already know why you have to “go mobile” if you have a company website, especially if you’re selling goods online. Or else your customers will be browsing and buying elsewhere. It’s 2015 and it’s a fact. But going mobile (or better – responsive) is not a very easy process. It takes time, a lot of expertise and patience. Last year I launched a fully responsive website with Mini Rodini – a fun but sometimes very frustrating project. Here’s a few things I learned:
1. Just do it. Make the time, money and effort – the time is now etc.
2. Know what your designing for and do your research. There are reasons for why responsive designs look a certain way, don’t think too much out of the box. Less is more and you’ll see why when you go live.
3. As with all digital projects – know your metrics and follow them closely. The joy of the digital era is that we can measure everything. Use Google Analytics reports, shortcuts, event tracking and goals and make sure what you can expect. If you don’t know how to, don’t do it at all.
4. Test everything. Everything.
5. Do not plan a vacation two weeks after the very last deadline. No matter how good of a project leader you think you are, you will never be fully ready to launch. And you might end up working from a bar and then a taxi at four in the morning.
6. You will never be ready. You ave to evaluate and re-evaluate. If/when you are, it’s time to change it again.