Yesterday Instagram announced that account switching is finally happening. It’s already been almost four years since Facebook bought Instagram and a year since Instagram ads became available world-wide. Starting this week you can now manage multiple Instagram accounts on your smartphone, which is good news for all digital marketers.
How you do it
To add additional accounts, go to your profile settings and tap your username at the top of your profile to switch between accounts.
Once you have multiple accounts added, you’ll see your profile photo appear in places throughout the app so you can always tell which one you’re using at the moment. Instagram has instructions on its website for how to add and manage the additional accounts.
But there is one catch: users can still only switch among five accounts.