So, there’s been a few months since we released the new Tshirt Store Online so I thought I’d share some results (compared to last year):
1. Orders: +300%
2. AOV: +23%
3. Conversion Rate: +1%
4: Revenue: +375%
Great numbers, but a re-design still won’t do the job for you though. To succeed you need to drive relevant traffic, optimize landing pages and not to mention: create and update great content.
This is what I’ve been working on lately: a re-design of Tshirt Store online. The objective was to increase online sales which came down to three main things: simplify the navigation and click-to-purchase, product display, filtering and the checkout. Before it was complete chaos, but now the design is really simple and quite neat. Check it out and go get some tees.
More info coming very soon. I hope.